Bringing A Smile To The Nation's Face

Tesco Extra & Express


Objective
To provide something “Different” to support an Easter Promotion and Store Opening of the largest Tesco Extra to date.

Solution
Liasing with the onsite PR Agency we provided an experienced cast dressed as Alice in Wonderland with a basket of chocolates accompanied by the Mad March Hare, King & Queen of Hearts and Mad Hatter with chocolates in a Hat. We also provided the full array of fully insured family entertainment for the opening, ranging from Stilt Walkers, Face Painters, Clowns, Jugglers and a Jazz Band, as well as sourcing and distributing thousands of logo bearing balloons. These eye-catching entertainers interacted with each other and customers providing excellent photo opportunities, which captured the imagination of the press and customers alike

Objective
To draw attention to a New Store Opening on Valentines Day – Regent Street London

Solution
4 Actors/Actresses in the middle of Regent Street dressed as Cupid distributing logo bearing chocolates and leaflets, accompanied by a Barber Shop Quartet singing a medley of Valentines songs

Outcome
Octopus Marketing and Tesco were delighted with all promotions and have booked further events.

Octopus Communications
“Working with Cheeky Cheeks is a delight! Since we began our relationship in 2001, I have been consistently impressed by the quality and professionalism of it’s artists, and the flexibility, creativity and organisational ability of its head office team.

Over the years, Tesco's event requirements have grown considerably and Cheeky Cheeks has been up to the challenge. Alongside its excellent face painters, Cheek Cheeks now advises us on creative themes, provides a wide range of artists - including clowns, magicians, Jazz bands and Barber Shop Quartets - and offers on-the-ground event management to ensure these larger scale fun-days go exactly to plan.

Cheeky Cheeks is now our 'one-stop-shop' to ensure innovative, fun and hugely successful Tesco store launches across the UK.”